Two decades ago we lacked information and had plenty of unanswered questions. Nowadays we have terabytes (and exponential growing) worth of databases but with more information comes more randomness, noise, fat tails, and false relationships that we need to get rid off and carefully clean to turn information into relevant decision-making knowledge.

Data analytics is the first step into Data Science. Nowadays data is everywhere, all companies must be able to produce data and helpful insights to get an advantage on the current market and its demands. Specifically data analytics is the production, storage and pattern analysis of data. It answers the questions:

What happened?

Why did it happen?

Data analytics helps you to see where you are standing in the present. Machine Learning modeling gives data analytics a twist and instead of seeing the present it provides with a glimpse of what might happen in the future. This provides leadership and top management with much needed modeling to glimpse into future posibilities. It answers the questions:

What will happen?

What must we do?

Each client has different problems that can be solved by a Data Science project. Our first step with each client is identifying these problems and coming up with a personalized step-by-step process to meet our clients needs. If you are interested in developing and deploying a Data Science project for your company, contact us to discuss a possible project.